Thinking about getting up and speaking at someone’s funeral is never a pleasant image. Unfortunately, most people will have to give a eulogy speech at one time or another, and it’s good to know that you can be prepared for this eventuality. Whether you will be speaking at a large funeral in a church or a small memorial service in an intimate setting, with a few tips, you should be able to easily give a good speech without being too nervous. The first thing to think about if you know that you will be giving an eulogy speech is writing the speech itself. Don’t leave it to the last minute, and hastily scrawl down some items about the deceased that you will randomly talk about. Instead, plan out your entire speech. Write it down on index cards so that you can have the eulogy with you for easy reference when you stand up in front of the funeral congregation. Take the time to research how to write your eulogy

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Many metaphors have been offered up to describe or explain the Internet, but calling it “an ocean of words” is as accurate as any other. In 1998 the first Google index counted 26 million pages, by 2000 it had reached the billion mark and by 2002 it had more than tripled again to over 3 billion. In July 2008 the company’s Web Search Infrastructure Team announced that it had counted 1 trillion unique URLs on the web at once. At an average 1000 words per page, that means the web contains an astonishing 1 quadrillion words. That’s 15 zero’s. Obviously, writing for publication on the Internet and standing out from all the rest of the verbiage presents a seemingly insurmountable challenge. Yet web professionals know from the ever-improving metrics and analytics that certain articles and specific kinds of writing do, in fact, perform better at their assigned tasks. And make no mistake - writing for publication means setting (and hitting) targets, not crafting a follow-up to The Great Gatsby or concocting clever rhymes. In fact, fiction and poetry together account for only some 15% of web writing, which means the overwhelming majority of articles in cyberspace are non-fiction, imparting knowledge to educate the world. Intentions and aims of writing for publication There are many reasons to write for publication, and the reader can be served well no matter what your motivations. You may want to “get your name out there,” or that of your company, for increased exposure. You may wish to establish yourself or your firm as the leading expert in a certain field. You can easily load up your own domains with scores of great articles, injecting them with the authority of your knowledge of your vertical. The positive side of this is the creation and positioning of your own site as the informational go-to resource for your industry. The risk is that since you are writing for your own site, no matter how good the information is people may wonder if it is self serving, and you could be perceived as essentially “blowing your own horn.” Another good option is placing an article on a popular blog, or in an e-zine that has attained a certain level of respect within a certain industry, or even in a popular print magazine. This third-party publishing can dramatically boost your perceived authority. You want to avoid appearing as a self-promoting windbag, and one way to do that is to have other sites and publications promote you instead. Conversely, you will want to avoid certain venues, as well, to safeguard your reputation. Investigate the various “post your article” sites and avoid the ones that do not have excellent content up front, as people will generally not waste much time looking for something good on a mediocre site. For “good” content they will likely gravitate to sites they see as having “good” information. How to stand out from the crowd of content The overarching goal for writing web content is to be informative, entertaining, task-oriented, clear - and above all, useful to the demographic. Rankings in the search engines are a by-product of good, focused content, and should not be the goal. Frankly, it is entirely possible to serve a niche audience, and do it quite effectively with a high level of satisfaction, without setting any ranking records. But typically when you write an authoritative article full of information useful to your demographic, people will naturally cite it as good and link to it, thus helping your article move up the natural listings. Consistently write helpful, informative articles, and the effects of these citations will not just add up, they will multiply. But, again, this happens if your focus and goal is to reach and affect a target group, small or large, with well-written, concise and usable information. Most people think of fiction when they hear the term “creative writing,” but writers know very well that writing for publication on non-fiction topics requires tremendous creativity. You do not simply “do research” in preparation for writing an article. Rather, you immerse yourself in the subject, study it from all possible angles, take it apart to understand how it truly works, then put it back together again and explain it to others in your own, unique way. The first step (of many) in learning to write content that reads well is “owning the topic” - knowing the subject inside and out. There is no other way to write with authority than to have, in fact, that authority. Reaching the reader Just as important as knowing the subject matter is knowing your audience. Not only do you have to understand the target reader’s point of view, of course, but you also need to speak in a common vocabulary. Equally as important as the content is the tone in which it is presented. A motivated reader, eager to learn, does not respond particularly well to condescension, and certainly does not want to be “talked at” or scolded. In addition to speaking in their vocabulary, you have to choose the words that will motivate them to the goal of the article. Want them to walk away with knowledge that will help them? Choose language that will intrigue them to read more, and word your concepts so their brains soak them up like a sponge. Want them to buy something? Choose words and language that will elicit the emotional buying response. If you want to accomplish your goal, you not only have to use language they will understand, you also have to use language they will connect to. In a sense, the reader should feel that you are working with them, approaching the material together. This is one of the most powerful ways to get the reader “invested” in the article and lead them, without seeming to, toward any possible call to action you might have at the conclusion. You will find that you need to write various articles for various purposes, and although you may develop an identifiable style, on a practical level your writing will be meant to accomplish different things at different times. If you are writing to entertain, then keep it light and fun, and don’t lecture. If you are writing to educate, don’t bother with a “Sunday magazine feature” story introduction, but get right to the lessons. However, whether it’s for fun or for some other goal, being informative is not a side effect or a bonus - it is the very foundation of your writing. The ultimate aims of publishing your writing With the information you impart, you are seeking to change what readers think or how they perceive something. For the reader, it should be a journey, a process of discovery that proceeds deliberately and convincingly. Columbus did not make any side trips on the way to the New World, and you must avoid the temptation to digress, embellish or confuse matters. Do not pile on words, especially of the “10¢ variety,” in an attempt to impress (or increase arbitrary word count). Persuasive writing is lean without being mean, vigorous without being aggressive, concise without being dry and informative without being a mere list of factoids. Yes, there is a lot to crafting a persuasive piece of writing for publication. It is both art and craft, requiring both creativity and skill. Every word must earn its place, do its job and contribute to the overall effect and meaning, or it should be deleted. If you can say a lot with a little, do so. Vigorous writing is concise. If you have done your best and still have a long article, just ensure the reader comes away with copious amounts of usable information. Read and consider all feedback you get on your writing, as the only definition of success that counts is the reader reaction. The more you write, the better you will become, if you pay attention to what your audiences are telling you. Writing is a process, not a product, and is a tool for you as regards your business endeavors. A note to non-writers Even if you don’t write yourself, you should know how to assess writers who are working for you, since their output will represent you and your firm to the world. In fact, in this day and age, work-for-hire arrangements may result in your putting your name on an article you paid someone to write. This makes quality control even more important. Next Week Next week we’ll be releasing Part Two of the series - Writing For Search Engines. About The Author Matt Tuens is a copywriter for Beanstalk Search Engine Optimization, Inc. Beanstalk offers expert SEO services, consulting, link building and SEO copywriting services. Visit them online at .BeanstalkSEO.com for more information.

Writing a book is one of the quickest ways to gain credibility in your field and establish yourself as an expert. We have been schooled to respect books and their authors and though it takes time and effort, the effect on your credibility (and bragging rights) is phenomenal. I know there is a book in YOU. The question is…what book is it? First, think about your audience. What do they want to know? What can you teach them? The key is write a book with your reader in mind. Be clear and concise, speak from what you know and tone down the legalese. Remember that it’s a book, not a brief. Second, it’s safe to assume your readers have very little time, so keep it short. Cover what you need to cover but keep your eye on length. You don’t want your audience to put it on a shelf to read it someday, you want them to read it today. Third, never forget that your book is going to speak for you in your absence as the ultimate representation of your personal brand. That means sticking close to the ideas and advice you have already established in other aspects of your legal marketing. In fact, past articles and speeches make for a good place to start when outlining the contents of the book. Fourth, remember that publishing a book will cost you. It needs to be thought of, however, as a marketing and business development expense. In fact, the money spent will be replenished with the first few clients the book brings in. Consider it an investment in your future. Next, commit to a writing schedule. It may sound strange, but without a plan there is no book. Schedule regular writing or dictation sessions and stick to them. For those who need a bit of help consider an online dictation service or ghostwriter. Most dictation services can send you a transcript within 24 hours for as little as $.01 per word. Another option is to work with a professional writer. Depending on your needs they can aid in creating an outline to get your started or work even closer to craft your ideas into words. Finally, find a respected publisher. Forget quick printers like Kinko’s and the like, this type of printing needs to be handled by a mid-to-large sized printing company. Speak with local printers to get an idea of cost or look to online “on-demand” printers for cheaper options.

Undergraduate dissertation is your most serious academic paper and all students surely want it to be great! This paper will be your statement towards earning the degree and it should be perfect. Every student might take an undergraduate dissertation as the first serious and large piece of academic writing. It is true, because students write their undergraduate dissertation when they are ready to think and analyze independently. Many people get confused with their undergraduate dissertation project because of all the rules and formats. Your undergraduate dissertation is your chance to get a degree and exhibit a really high level of knowledge. One thing you should know that Uk undergraduate dissertation writing is a very long process and you should be aware of time you have for writing your undergraduate dissertation project. You cannot write it like you have written your essay, means you can write your undergraduate dissertation in just several hours. Consider these points for an estimate of time in which you have to write your dissertation •You have to make a good research for your undergraduate dissertation; •You have to gather interesting facts for your undergraduate dissertation; •You have to write everything according to the structure of your undergraduate dissertations; •You have to edit your undergraduate dissertations. You start work on your undergraduate dissertation by choosing a topic for your writing. Sometimes it is chosen for you or you’re given a list from which to choose. When you have a clear idea of what you have to address in your paper you know how you are going to approach your topic and how to do it. Without a clear plan, you are in danger of having no idea what to do with the collected data. That’s why it is advisable to work out a detailed plan and discuss it with your supervisor or tutor. After that you should consider sources of information and research methods. The latter may include interviews, observations, experimentation and questionnaires. Planning your research strategy is another important step while working on the undergraduate dissertations. Here is a suggested structure of your undergraduate dissertation project writing •Dissertation abstract •Dissertation introduction. You have to present your hypothesis and get the readers acquainted with the question you have formulated at the beginning of your dissertation. It should also include the methods applied, the subject and object of your investigation, your expectations from the investigation. •Dissertations literature review. •Dissertation discussion •Dissertation conclusion. What did you achieve? Where did you fail? And at the end you should also give recommendations and thanks to those who helped with writing your dissertation. Julie Edward is a professional Educational Consultant and helping the students to accomplish their educational projects undergraduate dissertations since many years. She got a vast experience in her field and is ready to help students with her skills and knowledge.

One of the questions I received today from one of my subscribers is this: How do I write relevant articles fast? After I wrote the response I began to think, I wonder how many of you could use this information - so here is the response I gave to my subscriber on how to write relevant articles fast: To write relevant articles fast, one of the real keys is getting complete control (knowledge) of the content itself so that you can write from knowledge, not research. This may be difficult at first, because you may not know your niche inside and out, but with a little research, and practice writing these articles, it will become easy over time. That is one thing I cannot stress enough - article writing gets easier over time, so I highly recommend practice - and that means writing lots of articles! Once you have the knowledge in your head instead of in your research materials. you are only constrained by the speed at which you can type. For example, I type about 50 WPM, and it takes me almost exactly 8 minutes to write a 400 word article, because I am working with knowledge, not research. Then to make the article flow easily, write a 100 word introduction - the introduction will tell the reader the problem you are going to solve in the article, why solving this problem is important, then tell them how it is you are going to solve it. In the next 300 words, write 5 points of 60 words each, each point telling them one step to solving their problem. Obviously you can expand or contract the number of points, and then change the number of words to make the total 400. Once you have written 50- 100 articles, you will be able to follow this formula without much thought - you will be able to naturally write using this formula. Do you want to learn more about how I do it? I have just completed my brand new guide to article writing success, ‘Your Article Writing and Promotion Guide’ link:sriramsblog.co.cc

After composing a brilliant marketing article that showcases your expertise and gives your ideal readers information they love, you’d think your article marketing work was done. But wait! The resource box-those two or three sentences tagged onto the end of all your articles. Think you can just slap something together, drop in a link to your web site, and send the article off? Think again. Although the article resource box section is often considered an after-thought, it’s actually your one chance to convert your casual article reader into a hot prospective buyer for your services, books, or programs. These are arguably the most important two sentences in your entire article. And yet, most articles marketers get them all wrong! They focus on their personal accomplishments, their degrees and accolades, and a whole bunch of other stuff that doesn’t make a difference to most readers. Here’s the thing: All your readers really want to know is, “What’s in it for me?” If you waste these two sentences in your article resource box going on and on about yourself, then your readers won’t see what’s in it for them. They’ll completely miss it, and as a result, they won’t click on your link. You must have a compelling, reader-focused resource box if you want your article marketing efforts to bring in ideal clients. So let’s look at your two-sentence resource box in more detail. Sentence #1: Who You Are and What You Do The first line of your resource box is like your elevator speech introduction-it says who you are and what you do. Now, this may seem straightforward, but it’s actually pretty easy to mess up. But before I go into more detail about this, let’s consider a few examples. First, “Melinda Copp is a ghostwriter and executive editor of The Writer’s Sherpa, LLC.” And second, “Melinda Copp helps self-employed professionals, consultants, coaches, and speakers write and publish to establish expertise, attract a following of ideal clients, and make more money.” Okay, those two sentences both say who I am and what I do. But one of them is MUCH more client attractive than the other. (I’m sure you can guess which one I mean!) So what’s the difference? The second one focuses on what I do for other people-what benefits people get from working with me-which immediately allows my reader to make a decision about whether or not they fit into the category of people I can help. If I were a self-employed professional trying to sell my services online, I’d read example number one and think, “Good for her.” But I’d read example two and think, “Boy, she sounds like a girl I need to call.” Sentence #2: The Call to Action, Plus an Incentive The final piece of your successful resource box is a call to action. This tells your reader exactly what you want them to do to get more information from you, and it gives them an incentive for doing so. In most cases, the call to action is clicking on a link to contact you, sign up for an e-zine, or some other action that gets the reader onto your e-mail marketing list. To entice your ideal clients to click on your link, you should offer an incentive (I usually use a special report) that provides information that person really wants and gives them a sample of how you can help make their life easier. When you have something they want, they won’t hesitate to visit your site. That’s It! The two most important sentences of every article are the ones most people get wrong: the resource box. If you really want to attract ideal clients with your articles, then focus on your readers-not yourself-and give them a clear call to action with an incentive that gets them excited. When you use these tips for crafting your article marketing resource boxes, ideal clients won’t be able to resist. Melinda Copp helps speakers, coaches, consultants, and self-employed professionals write and publish to establish expertise, build relationships with their clients and prospects, and make more money. For a free copy of “Write to Grow Richer; The 7 Secrets of Writing to Sell Your Services,” go to .WritersSherpaPrograms.com.

Dissertation Research Methodology is no doubt an important part of a dissertation project. Even it can make or break your project. Dissertation Research Methodology means being aware of the way in which you do something and being able to justify why you did it that way. Each academic discipline has a number of different sets of methods for conducting research. Referring to the choice as well as usage of particular strategies, tools for data congregation and analysis, the Dissertation Research Methodology chapter represents a key component in dissertation writing. Some methodologies embrace both data gathering and analysis, such as content analysis, ethnography and semiotic analysis. Others apply either to gathering or analyzing data: Generally there are two known dissertation research methods for completing your dissertation methodology. • Quantitative Dissertation Research Methodology • Qualitative Dissertation Research Methodology For instance qualitative research is characterized by emphasizing on describing, understanding, and explaining complex phenomenon on studying, for example, the relationships, patterns and configurations among factors; or the context in which activities occur. The focus is on considering the full multi-dimensional, dynamic depiction of the theme of study. One method of researching literature is to examine all the texts by a particular author; another method is to analyze one text in close detail. Similarly one method of conducting research is semi-structured interviews, another is case studies

This is a step-by-step article / niche-marketing system that can be used to make money for a long time to come. You may not make much money right away but you will be building a group of sites that will give you a steady income stream down the line. When you hear or read about “niche marketing” or “niche websites”, they are probably talking about some variation similar to this system. Remember, this is a simplified version and not everyone does it the exact same way or sets it up to make money in the same fashion as outlined below. In order to make this system work you will need to accumulate a large collection of PLR (private label rights) ebooks that you will sell to the viewers of your many sites. You may also take advantage of the many forms of advertising (such as Adwords and affiliate products) to make additional money from each site. Lets begin! Step 1 - The first step is to find a niche - preferably one you are interested in so that you have some knowledge of the subject. This may be the hardest part and may take some time. For a great article on how to pick niches go here. Step 2 - It is now time to research the niche. Once I’m there I would type in the niche I have chosen. Lets say for this experiment it is “bowling”. The results will show a list of search terms related to “bowling”. The one I see there with some potential is “bowling tips”. It gets searched over 16,000 a month. Step 3 - Next I would want to check to see if a domain is available with those keywords. If you are able to register the keyword or words you are targeting as a domain name you will have a much better chance of getting a good ranking in Google and the other search engines. To check for domain names I would go to godaddy.com to see what is available. After entering the name “bowlingtips” I find that “bowlingtips dot net is not taken! That’s great - it looks like I can get a domain name for my search term that gets searched 16,000 times a month for under $9.00! Step 4 - My last research step is to type “bowling tips” into Google to see the competing results. If it is under 100,000 I am confident I will be able to get a great ranking with my domain name. Yes…as of this article date it was at 907. So, I’m very confident that “bowlingtips dot net” will get me a high Google ranking (with some work I might add). Step 5 - The next step is to register that domain name “bowlingtips dot net” with GoDaddy or any other company. Step 6 - Once you have your domain you can find a free Wordpress template (there are tons of them all over the net) or use a free template from OSWD dot org. Step 7 - Now it is time to start creating content for your site. You can write 10 to 15 articles on bowling tips or you can hire someone to write them. It is your choice. Simply write the articles on all things to do with bowling and bowling tips. It is best to write each article around a different keyword. For instance, one article might be about bowling shirts, which gets nearly 400 searches a day. Another article might be on bowling balls or bowling alleys. For more useful tips & hints, please browse for more information at our website: - .perfect-ghost-writer.com .articlewriting.infozabout.com

In 1981, Salman Rushdie published Midnight Children, a novel that one can say belongs to the genre of magic realism. Though the genre has been totally dominated by Latin American writers -Garcia Marquez, Juan Rulfo, Isabel Allende, and Laura Esquivel- the Indian author Rushdie holds his own. Not only does he use magic realism -the fantastic, the magical, the strange- as a useful technical tool, but he transcends it to portray the almost unreal and surreal dimensions of the Indian subcontinent. And much like the Latin American writers, he brings a magic and refreshing view of the effects of colonialism. All in all we can say that humor prevails. And when we are in doubt we accept that the author means well and we read his humorous antics with goodwill-much as we do with Lawrence Sterne’s Tristram Shandy. For those who are language-oriented, the novel owns a treasure of hyperbole, similes, and metaphors: as when he refers to “pickles of history.” Pickles, for those who like them and eat them, leave a sour taste in your mouth, just like some episodes of Indian history. To present his own interpretation of reality, Rushdie tells us that “Sometimes legends make reality, and become more useful than the facts.” And he goes on the insert a series of tales and legends within the novel. Saleem, the busy narrator, is an almost incredible character. No sooner has he told us a few verities than he quickly jabs at us with exaggerations; no sooner he treats a fact than he contradicts it; no sooner he falls asleep than we see him acting in real life; no sooner he awakes than we know he’s dreaming. And if that wasn’t enough, the witch Parvati changes Saleem into an invisible being for some time. Ah! What a fine writer can do with language! When Saleem says: “Midnight has many children; the offspring of Independence were not all human. Violence, corruption, poverty, generals, chaos, greed, and pepperpots…. I had to go into exile to learn that the children of midnight were more varied than I-even I-had dreamed.” Three points catch my attention: the enumeration of abstractions is capped with one concrete noun-pepperpots. On the surface this is an innocuous juxtaposition, but on deeper scrutiny we can see that Saleem is appealing to our sense of taste and smell, for pepper can be pungent and explosive. Just as we chuckle at “pickles of history,” we smile at Saleem’s magical nose (or perhaps divine as in the elephant-headed god Ganesh): “Using my nose (because although it has lost the powers which enabled it, so recently, to make history), it has acquired other compensatory gifts….” Next, we can only imagine how psychotic the other children could be to outdo Saleem. And next, we are confronted with the problem of chaos. Much of what was prophesied of Saleem -a symbol for India- has come to pass: “Newspapers shall praise him, two mothers shall raise him.! Bicyclists love him, but crowds will shove him! Washing will hide him- voices will guide him! Friends mutilate him- blood will betray him! Spitoons will brain him- doctors will drain him- jungle will claim him - wizards reclaim him! Soldiers will try him- tyrants will fry him. He will have sons without having sons. He will be old before he is old… And he will die….before he is dead.” With one exception: India will never die, for very much like China, India is a thriving force and the economic heart and pulse of the planet. Not only is Salman Rushdie a true child of Scheherazade’s, just like her he will also go on telling stories to go on living one more day. Retired. Former investment banker, Columbia University-educated, Vietnam Vet (67-68). For the writing techniques I use, see Mary Duffy’s e-book: Sentence Openers. To read my book reviews of the Classics visit my blog: Writing To Live